Your Press Release Is in Expert Hands.
The FP Comms team will review your submission and deliver your journalist contacts, pitch template, and distribution guidance within 48 hours. A confirmation has been sent to your email address.
Your Pitch Email Template
Use this template when emailing your three targeted journalists. Replace all items in square brackets with your specific details. Keep the email concise — journalists receive hundreds of pitches daily.
Subject: [ANNOUNCEMENT HEADLINE] — Press Release for [PUBLICATION NAME] Dear [JOURNALIST FIRST NAME], I am writing to share a press release that I believe will be of interest to your readers at [PUBLICATION NAME]. [COMPANY NAME] has today announced [ONE-SENTENCE SUMMARY OF THE ANNOUNCEMENT]. This is significant because [ONE SENTENCE ON WHY IT MATTERS TO THEIR AUDIENCE]. The full press release is attached. I would be delighted to arrange a briefing with [EXECUTIVE NAME], [EXECUTIVE TITLE], who is available for comment. Please do not hesitate to contact me if you require any further information, high-resolution imagery, or an exclusive angle. Kind regards, [YOUR FULL NAME] [YOUR TITLE] [COMPANY NAME] [EMAIL ADDRESS] [TELEPHONE NUMBER] [WEBSITE]
Distributing to Your Own Network
Beyond journalists, your press release is a powerful asset for your own stakeholders. Send it directly to clients, investors, partners, and board members via email. Post it on your company website under a News or Press section.
Share it on LinkedIn with a brief personal note from the executive quoted in the release. A press release is not merely a media document. It is a signal of credibility and momentum. Every touchpoint where it appears reinforces your authority in your sector.
If you want to go fast, go alone. If you want to go far, go together. Share your news with your community.